Formed in 1784, Viyella is one of this country's longest-established clothing
manufacturers. With those years have come experience, quality and an
understanding of women's fashion needs.

All of our clothing has been designed with style, quality and practicality in
mind - timeless classics with a contemporary line and exquisite detail.

We, the Austin Reed Group have taken over from William Hollins & Company
and are the proud owners of Viyella. We intend to build on the core
values of Viyella and bring you exciting contemporary collections that are
in line with the existing brand profile.

15 The Exchange, Nottingham NG1 2DD
www.viyella.co.uk